Around the holiday season, HTO sent Gift Guides to over 50,000 addresses in the Maryland, Virginia and DC area. We took charge of overall design, from page layouts to finding the appropriate images, while still maintaining the company's outdoor, mom-and-pop shop look.
The catalog represented around 30 brands: The North Face, Mountain Hardwear, Patagonia, Smartwool, Under Armour and more. We worked hard at keeping within creative guidelines of all those brands. The result was always a cohesive, 20-page catalog that served as a detailed buying guide for every outdoorsman and drew in bigger crowds every year.